“Hey, you wanna buy a book?”

If you love the insider dirt on book sales and why publishers, sellers,

From bigstockphoto.com

and even authors are losing control of the marketplace, read Kristine Kathryn Rusch‘s, Lies, Damn Lies, and Statistics.

From the post: “In the past, publishers have gotten in the way by no longer publishing an author or canceling an on-going series. Then readers might notice that the publisher has done this to a favorite author. But usually the reader writes to the author asking why she discontinued a series, and the author then points to her publisher.  The reader might or might not write to the publisher to complain, but even if the reader does, the publisher doesn’t care. The publisher made a business decision long ago, and really doesn’t plan on revisiting that decision no matter how many readers say they will buy the books.

Keep this fact in mind: Readers don’t notice publishers. Readers only notice writers. Readers will buy a writer’s next book no matter who publishes it.

But most of the statistical measures of book sales track book sales by publisher.”

Who’s minding the store now?

Take care–Susan Kaye

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7 thoughts on ““Hey, you wanna buy a book?”

  1. Laura Hile

    Kristine Kathryn Rusch’s columns are loaded with insights. One of the pleasures of summer break is that I can go back and get caught up with her articles. Thanks for sharing this.

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    1. Susan Kaye Post author

      I’m not generally for anarchy, but considering how Big Publishing has refused to embrace technology until readers and writers have beaten their grasping fingers bloody with Kindles, Nooks, and iPads, they deserve to be as in the dark as they’ve kept everyone else. (Bitter much, Sue?)

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  2. Gayle Mills

    Do you think they’ve caught on yet? I’ve always seen publishers as being arrogant, seeking to direct the market rather than respond to it. Well, it’s payback. The little people are rising up.

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    1. Susan Kaye Post author

      Technology is changing the business model of practically everything it touches. Publishing has purposely worked to stay out of the 21st century so it can remain in the medieval guild mode. The serfs and peasants (read: authors and readers) are getting wise.

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    1. Susan Kaye Post author

      In the past, the agency controlling the technology needed to create the product, and could pay for transportation has held all the cards. Now that cheap and accessible technology has leveled the playing field for authors the publishers are freaking.

      It’s sad and interesting to watch.

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      Reply

Why yes, we DO want a piece of your mind. ;-)

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